<?xml version="1.0" encoding="UTF-8"?><rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
		>
<channel>
	<title>Comments on: Adgitize to Provide Targeted Marketing</title>
	<atom:link href="http://www.adgitize.net/blog/2010/03/07/adgitize-to-provide-targeted-marketing/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.adgitize.net/blog/2010/03/07/adgitize-to-provide-targeted-marketing/</link>
	<description>World Class Advertising on a Blogger's Budget</description>
	<lastBuildDate>Wed, 07 Apr 2010 14:45:07 +0000</lastBuildDate>
	<generator>http://wordpress.org/?v=2.9.2</generator>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
		<item>
		<title>By: kexbrown</title>
		<link>http://www.adgitize.net/blog/2010/03/07/adgitize-to-provide-targeted-marketing/comment-page-1/#comment-1054</link>
		<dc:creator>kexbrown</dc:creator>
		<pubDate>Fri, 12 Mar 2010 23:32:47 +0000</pubDate>
		<guid isPermaLink="false">http://www.adgitize.net/blog/?p=225#comment-1054</guid>
		<description>@Martin - It definitely won&#039;t be a perfect system. So, let&#039;s say an advertiser targets Europe. On your blog Europe is the top location market from your visitors. So, of course we make sure this advertiser&#039;s ads show on your blog. 

Up to this point everything is cool and all parties are happy. But, let&#039;s say that you have Southeast Asia as your secondary top visitor point. When those visitors from the Philippines click the ad from your blog and the advertiser evaluates their traffic numbers, will they be happy seeing that a lot of traffic is coming from the Philippines even though they were targeting European blogs?

It is a little different than direct mail advertising where you are delivering pieces of mail directly to your target audience. 

The advertisers will have to understand that a blog&#039;s traffic is dynamic and the best we can do is pinpoint to our best guesstimate and see what happens.

As a blogger, I can&#039;t discriminate between visitors and not allow visitors from locations different than the market I want to target.

Anyway, I do see us accumulating data daily and probably updating your blog marketing mix no less than weekly. Maybe even daily. Once the software is written it shouldn&#039;t matter the time frame we choose.</description>
		<content:encoded><![CDATA[<p>@Martin &#8211; It definitely won&#8217;t be a perfect system. So, let&#8217;s say an advertiser targets Europe. On your blog Europe is the top location market from your visitors. So, of course we make sure this advertiser&#8217;s ads show on your blog. </p>
<p>Up to this point everything is cool and all parties are happy. But, let&#8217;s say that you have Southeast Asia as your secondary top visitor point. When those visitors from the Philippines click the ad from your blog and the advertiser evaluates their traffic numbers, will they be happy seeing that a lot of traffic is coming from the Philippines even though they were targeting European blogs?</p>
<p>It is a little different than direct mail advertising where you are delivering pieces of mail directly to your target audience. </p>
<p>The advertisers will have to understand that a blog&#8217;s traffic is dynamic and the best we can do is pinpoint to our best guesstimate and see what happens.</p>
<p>As a blogger, I can&#8217;t discriminate between visitors and not allow visitors from locations different than the market I want to target.</p>
<p>Anyway, I do see us accumulating data daily and probably updating your blog marketing mix no less than weekly. Maybe even daily. Once the software is written it shouldn&#8217;t matter the time frame we choose.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Martin@Cornyman's Money-Blog</title>
		<link>http://www.adgitize.net/blog/2010/03/07/adgitize-to-provide-targeted-marketing/comment-page-1/#comment-1053</link>
		<dc:creator>Martin@Cornyman's Money-Blog</dc:creator>
		<pubDate>Fri, 12 Mar 2010 21:35:36 +0000</pubDate>
		<guid isPermaLink="false">http://www.adgitize.net/blog/?p=225#comment-1053</guid>
		<description>Yes, Ken, there won&#039;t be any perfect systems as the targeting can be only done with data from the past.

But as we know the internet is a worldwide community, so it could happen that in the following week suddenly more visitors come from Europe than from the USA or Asia.

How often will the mix be updated?</description>
		<content:encoded><![CDATA[<p>Yes, Ken, there won&#8217;t be any perfect systems as the targeting can be only done with data from the past.</p>
<p>But as we know the internet is a worldwide community, so it could happen that in the following week suddenly more visitors come from Europe than from the USA or Asia.</p>
<p>How often will the mix be updated?</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: kexbrown</title>
		<link>http://www.adgitize.net/blog/2010/03/07/adgitize-to-provide-targeted-marketing/comment-page-1/#comment-1050</link>
		<dc:creator>kexbrown</dc:creator>
		<pubDate>Thu, 11 Mar 2010 22:02:53 +0000</pubDate>
		<guid isPermaLink="false">http://www.adgitize.net/blog/?p=225#comment-1050</guid>
		<description>@Martin - You are correct. We are working on a better solution. It may be a couple of weeks before it is released. Ideally, when we are done with phase two, we will know your mix per blog and will be able to categorize based on that data. 

It won&#039;t be perfect as we will be utilizing ipAddress which is an imperfect tool.</description>
		<content:encoded><![CDATA[<p>@Martin &#8211; You are correct. We are working on a better solution. It may be a couple of weeks before it is released. Ideally, when we are done with phase two, we will know your mix per blog and will be able to categorize based on that data. </p>
<p>It won&#8217;t be perfect as we will be utilizing ipAddress which is an imperfect tool.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Martin@Cornyman's Money-Blog</title>
		<link>http://www.adgitize.net/blog/2010/03/07/adgitize-to-provide-targeted-marketing/comment-page-1/#comment-1046</link>
		<dc:creator>Martin@Cornyman's Money-Blog</dc:creator>
		<pubDate>Wed, 10 Mar 2010 15:30:54 +0000</pubDate>
		<guid isPermaLink="false">http://www.adgitize.net/blog/?p=225#comment-1046</guid>
		<description>I second Chinaren&#039;s remark.

I think it would be better to focus on the locations of out visitors than on the location of the blog owner.

When i look in my statistics, not many members from Europe (or Germany) frequent my blog. Most of the visitors are from USA and from Asia.

If someone want to target the European area the ad would be shown on my blog but the results would be poor for the advertiser.

Would it be not better to check up to 3 of the 11 geographic location from where we get the most visitors to our blogs?</description>
		<content:encoded><![CDATA[<p>I second Chinaren&#8217;s remark.</p>
<p>I think it would be better to focus on the locations of out visitors than on the location of the blog owner.</p>
<p>When i look in my statistics, not many members from Europe (or Germany) frequent my blog. Most of the visitors are from USA and from Asia.</p>
<p>If someone want to target the European area the ad would be shown on my blog but the results would be poor for the advertiser.</p>
<p>Would it be not better to check up to 3 of the 11 geographic location from where we get the most visitors to our blogs?</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: sharkbytes</title>
		<link>http://www.adgitize.net/blog/2010/03/07/adgitize-to-provide-targeted-marketing/comment-page-1/#comment-1045</link>
		<dc:creator>sharkbytes</dc:creator>
		<pubDate>Wed, 10 Mar 2010 13:31:49 +0000</pubDate>
		<guid isPermaLink="false">http://www.adgitize.net/blog/?p=225#comment-1045</guid>
		<description>O Ken!!!! I really thank you! I am so tired of not fitting into lists of categories and most places won&#039;t ad it. I&#039;ll spread the word that you have a place for us!!!</description>
		<content:encoded><![CDATA[<p>O Ken!!!! I really thank you! I am so tired of not fitting into lists of categories and most places won&#8217;t ad it. I&#8217;ll spread the word that you have a place for us!!!</p>
]]></content:encoded>
	</item>
</channel>
</rss>

