Decision Made!

Posted by kexbrown on November 16, 2009

A couple of days ago we posed the question about a new Advertiser Only status for advertisers. Many of you took time to write out well formed comments about this new status. I can’t begin to tell you how much I appreciated the comments.

We have decided to continue on with our current prices and to NOT implement the Advertiser Only status.

It definitely had some good points to the idea and maybe some day it will make sense to implement, but at this time we don’t feel it would produce the desired effect. We spent a lot of time today going over numbers in the database and getting a feel for what the real return of this idea would mean. It appears that it wouldn’t give a significant revenue bump to publishers.

Staying on with the Advertiser Plus program will produce the return on investment to our publishers, publisher / advertisers and even our advertisers that will keep you happy and continuing with the traffic and revenue that you have received from Adgitize in the past.

The new rates are beginning to show revenue increases in small doses and greater numbers will come as the end of the month approaches. I want to again thank everyone for taking time out of your busy schedule to provide input to help us make a decision.

Adgitize to Raise Ad Prices in November

Posted by kexbrown on October 7, 2009

It is with great concern I make this annoucement. I know many of you will be sad, mad, upset and angry. But, to continue our growth and with expectations that in 2010 we will quadruple in size this is very necessary.

We are raising the standard Ad price to $24 a month starting on November 1, 2009. This is necessary as we continue to grow at Adgitize. We started the advertising company in November of 2008 and we have been running the operation as lean as possible so we can keep ad prices very reasonable for all bloggers. I understand this will potentially hurt many bloggers who are struggling with low income or no income in these troubling economically challenged times.

As many of you know I wear many hats at Adgitize. I will not be able to do as many tasks myself as I once was as we continue to grow exponentially. Over the last year I have farmed out some work as necessary, but last week it was brought to my attention that we need to bring people into our organization on a more permanent basis. Plus, I am constantly reminded that more growth means a need for more servers.

Publishers Will Earn More Each Day

It is not all bad as many publishers will earn more money each day. If you were producing enough points to earn the money necessary for an ad each month then nothing will change for you. You will still earn enough to pay for an ad. Many of you in this category will actually have more left over than you did before the change.

If you were scoring between 200 and 300 points each day then you will earn more than you are earning now. Less than 200 a points a day and you won’t see any change in your earnings.

Breakdown of Potential Earnings

Here is a breakdown based on what the earning numbers were for 9/28/2009 and what our expectations are after the price increase. This is not a guarantee that you will earn this amount as all earnings are a function of revenue, total points and points earned.

As Little as a Penny a Click

I want to reiterate that what has occurred in the past is no guarantee of future earnings. If all our advertisers leave us because of this decision then there will be no payouts at all. It is still very much to your advantage to continue advertising and being a part of the Adgitize Community. For my 125 px By 125 px ads I am still receiving 50 to 70 clicks a day, which works out to as little as 1 cent per click for advertising with the new ad prices.

I would love to sugar coat this change and make you all be happy. But, change is scary and many times hard. I don’t blame you for being angry. Many of you will leave because of this decision and I respect your decision. You have to do what is right for you and your blog. This decision to raise prices has been difficult but I know long term it is the right decision for Adgitize and the Adgitize Community.

Thank You for Your Participation in Adgitize

Any new ads starting on or after November 1, 2009 will be priced at $24 a month. Any renewals with an expiration date after October 31st will be priced at $24 a month. Thank you all for being a part of Adgitize and working with us to make the best Advertiser / Publisher community on the web.